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CU Hiring Athletics Director of Digital Content

rsguy54

Junior Starter
Gold Member
Dec 3, 2018
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https://jobs.colorado.edu/jobs/JobDetail/?jobId=29128&emailCampaignId=136

Help is on the way! Some items of interest from the job posting:

“The primary responsibility is to serve as the Director of Digital Content for the University of Colorado Athletics department which includes management and direction of the primary social media channels of CU Athletics, as well as the channels associated with football and men’s basketball.”

“Create engaging content and storytelling (both written and video) in support of University of Colorado athletic events, coaches, staff and athletes.”

“Monitor relevant social media conversations, including identification of hot topics and fan sentiment, communicating with administration as vital.

“Will collaborate with Buffvision, CU Video, SIDs, Marketing, Buff Club and other departments to develop engaging content that helps CU Athletics achieve strategic objectives.”

"Work with Buffvision and other video content producers to coordinate the shooting, editing and production of social media specific video packages that will perform well on intended platforms and will improve the Colorado Buffaloes brand among fans, donors, students and potential student-athletes."

Especially interesting to me is information relating to Social Media Brand Education:
  • Lead social media brand training and classes to better educate and empower our student-athletes, coaches and staff through a positive social media presence.
  • Assist coaches, student-athletes and staff with personal branding and social media standards. Provide photos, graphics and more for all relevant groups to share on social media.
  • Coordinate with Sports Information and Leadership and Career Development to educate student-athletes on personal branding, standard methodologies and department and sport policies related to social media, while keeping up-to-date with Name Image and Likeness standard methodologies including following guidelines and regulations set by compliance and the NCAA.
Help is on the way!
 
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