How does a school like CU go about looking for an A.D?
I can tell you right up front that in no way should we look outside of the realm of college athletics. I have seen too many bad performers come from pro tennis, pro base ball, and so on. To me it makes sense to do an analysis of the best performing athletic departments in the country. The Capital One Cup gives us an easy way to compare performance of the top schools based on some reasonable standard. Also, while ADRG's pay level is a sore spot for some, that is one area where CU might have a lot of leverage - to offer higher than normal pay to lure away a top candidate from a high performing school.
In any event, this is interesting to look at:
I quickly went back to 2014, a year after ADRG was hired and found the following vis-a-vis CU's standing (year - men/women). There has definitely been a downward trend at CU since 2016.
2013/14 - 34/52
2014/15 - 26/41
2015/16 -40/38
2016/17 - 10/11
2017/18 - n/a
2018/19 - 46/28
2019/20 - n/a
2020/21 - 73/52
2021/22 - 71/43
My approach to finding a new AD - Pick a small set of schools that CU would like to emulate from these rankings, considering both current as well as a continued high level of success. Dive in to their A.D. staff to see which candidates match your desired skill set (e.g. fund raising, NIL development, etc.). Schools that keep coming up both for men and women (# of times in the top ten for either men or women):
North Carolina - 7x (https://goheels.com/staff-directory)
Texas - 5x (https://texassports.com/sports/2013/7/29/GEN_0729135557.aspx?path=general#ad)
Maryland - 5x (https://umterps.com/staff-directory)
North Dakota State - 4x (https://gobison.com/staff-directory)
Michigan - 4x (https://mgoblue.com/sports/2017/6/16/michigan-athletics.aspx)
I avoided religious schools, and high academic schools like Stanford because we are not them. I looked for schools that are strong in research generally (NDSU not with standing).
I like these prospects:
UNC:
goheels.com
goheels.com
goheels.com
UT:
texassports.com
texassports.com
UMD:
umterps.com
umterps.com
NDSU:
https://gobison.com/staff-directory/matt-larsen/365 (THIS GUY!!!!)
Meatchicken:
www.sportsbusinessjournal.com
mgoblue.com
I can tell you right up front that in no way should we look outside of the realm of college athletics. I have seen too many bad performers come from pro tennis, pro base ball, and so on. To me it makes sense to do an analysis of the best performing athletic departments in the country. The Capital One Cup gives us an easy way to compare performance of the top schools based on some reasonable standard. Also, while ADRG's pay level is a sore spot for some, that is one area where CU might have a lot of leverage - to offer higher than normal pay to lure away a top candidate from a high performing school.
In any event, this is interesting to look at:
Loading…
www.capitalone.com
I quickly went back to 2014, a year after ADRG was hired and found the following vis-a-vis CU's standing (year - men/women). There has definitely been a downward trend at CU since 2016.
2013/14 - 34/52
2014/15 - 26/41
2015/16 -40/38
2016/17 - 10/11
2017/18 - n/a
2018/19 - 46/28
2019/20 - n/a
2020/21 - 73/52
2021/22 - 71/43
My approach to finding a new AD - Pick a small set of schools that CU would like to emulate from these rankings, considering both current as well as a continued high level of success. Dive in to their A.D. staff to see which candidates match your desired skill set (e.g. fund raising, NIL development, etc.). Schools that keep coming up both for men and women (# of times in the top ten for either men or women):
North Carolina - 7x (https://goheels.com/staff-directory)
Texas - 5x (https://texassports.com/sports/2013/7/29/GEN_0729135557.aspx?path=general#ad)
Maryland - 5x (https://umterps.com/staff-directory)
North Dakota State - 4x (https://gobison.com/staff-directory)
Michigan - 4x (https://mgoblue.com/sports/2017/6/16/michigan-athletics.aspx)
I avoided religious schools, and high academic schools like Stanford because we are not them. I looked for schools that are strong in research generally (NDSU not with standing).
I like these prospects:
UNC:
University of North Carolina Athletics
University of North Carolina Athletics
University of North Carolina Athletics
UT:
Executive Senior Associate Athletics Director, Sports Administration
Executive Senior Associate Athletics Director, Sports Administration
texassports.com
Chief of Staff & Executive Senior Associate Athletics Director Chris Plonsky
Chief of Staff & Executive Senior Associate Athletics Director Chris Plonsky
texassports.com
UMD:
Colleen Sorem - Deputy Athletic Director / Chief Operating Officer - Staff Directory - University of Maryland Athletics
Colleen Sorem serves as Maryland Athletics' Deputy Athletic Director/Chief Operating Officer. She added the role of COO in July 2023 after being named the University
umterps.com
Brian Ullmann - Executive Associate Athletic Director/Chief Strategy Officer - Staff Directory - University of Maryland Athletics
Brian Ullmann returned to the Maryland athletics department as the Executive Associate Athletic Director/Chief Strategy Officer in July of 2019. He enters his sixth
umterps.com
NDSU:
https://gobison.com/staff-directory/matt-larsen/365 (THIS GUY!!!!)
Meatchicken:
Power Players: Rob Rademacher
www.sportsbusinessjournal.com
Gnodtke Named Chief of Staff for Michigan Athletics - University of Michigan Athletics
April 11, 2016 Doug Gnodtke ANN ARBOR, Mich. -- Doug Gnodtke has been named the executive associate director of athletics and chief
mgoblue.com
